Join us as we have a candid discussion about influencer partnerships from the brand perspective. Learn what brands think of your emails, DMs, and media kit. You’ll get an inside view from PR and marketing expert, Amy Sedeño, who represents brands and tourism boards. We’ll be talking how to pitch a complimentary stay, paid partnerships and more. If you’ve wanted to ask an industry expert a specific question, this is your chance!
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About Amy Sedeño (@amysedeno)
Executive Director & Partner
A pro in the hospitality and tourism industry with over six years of experience, Amy manages the Travel & Tourism division at Carolyn Izzo Integrated Communications (CIIC). Her destination experience includes work with Barbados, Quintana Roo, the Dominican Republic, Acapulco, Los Cabos, Chile, and Guatemala. In addition to destinations, this self-proclaimed, “hotelista” has an extensive roster of properties– big and small– under her belt, including Marriott International Inc., Grand Lucayan (Bahamas), Solmar Group (Los Cabos), Hotel El Ganzo (Los Cabos), Cala Luna hotel (Costa Rica), Hyatt Ziva and Hyatt Zilara (Mexico and Jamaica), The Atlantic (Fort Lauderdale) and Caribe Hilton (Puerto Rico), to name a few. Amy has spearheaded campaigns for high-profile Real Estate clients, including Rancho San Lucas and Vivo Resorts & Residences. Within the Food and Beverage sectors, she has executed campaigns for ProChile and Barton & Guestier. Amy is WSET certified.
About Paola Mendez (@coralgableslove)
Founder, The Blogger Union
Paola Mendez is a serial entrepreneur, published author, and the kind spirit behind The Blogger Union – a network of blogger communities, dedicated to growing our members’ brands + incomes through meetups, workshops & brand collaborations.
Each community hosts monthly blogger events and works with different brands to showcase their products and services in cities across the US including NYC, Miami, SoCal, DC, Minneapolis, Houston, & Chicago – and more coming soon! The Blogger Union brand collaborations include working with brands Capital One, Macy’s, Tequila Herradura, Southwest Airlines, Shake Shack, La Croix, and many more.
Paola’s talent for creating communities began in 2007 when she founded Pinkghost, a designer toy store, gallery, and haven for local and international artists. Pinkghost artist products, a collaboration between Paola and her favorite artists, were sold at stores around the world, including the Museum of Contemporary Art in Chicago, the Rhode Island School of Design, the Gothernburg Museum, Kidrobot, and Fab.com.
In addition, Paola continues to run an eclectic portfolio of online businesses, including Coral Gables Love —the most influential online hub in Coral Gables— and Dapper Animals – a colorful crafting blog.
Previous to life online, she was a web developer in the finance and media industry. She holds a B.S. in Computer Science from the University of Miami and a Masters in Information Systems, where she graduated as the valedictorian of her class at Florida International University.
On her down time, you can catch Paola playing drums in her cover band (along with her partner Brian, her sister, and brother-in-law) or snuggling with her toy Yorkie, Pancho.
Thanks to Books & Books for hosting our meetup.
Interested in sponsoring South Florida Bloggers? Contact us!