On Wednesday, February 16 th 2019, Madison Messer from @sweetteawithmadi delivered an amazing presentation on “The Dos and Don’ts of Blogging” at Lulu Lemon Athletics in Georgetown, DC with a sold out crowd.
After 6 months in the corporate world, Madison quickly realized the “9-5” job was not for her. She then took a leap of faith and became a full time fashion and lifestyle blogger. She quickly grew a following after posting affordable outfit photos and was on the fast track to having over 115k followers and making more money than she ever did working in the corporate environment. Now Madi posts at least once a day with the current algorithm and uses only phone pictures for content. Madison added, “Going full time as a blogger was one of the best things I ever did. It allowed me to give my blog the time and attention it needed.”
Here are some helpful tips Madi shared with our DC Blogger Union members:
1. The algorithm is awful, but there are ways you can work with it and continue to grow. The first thing is consistency. Even when she is sick, she never misses her daily posts. Madison added having a repository of content will help with this and in times you are feeling in a “social media rut.”
2. Presets are a must to keep your brand strong and consistent as well. She also noted Instatories are so important. Using the same fonts and colors in your Instatories is also a great idea too! Being active on Instatories helps your followers feel a part of your everyday life.
3. Media Kits are to showcase your blog metrics, your most proud-of campaigns and/or collaborations, pricing and best content. Madison recommends Social Blue Book for guidance on setting your pricing standards. She also added don’t do deals over direct messages on Instagram; you can reach out via DMs but be professional and link your media kit as an email follow-up.
A huge thank you for Madison Messer from @sweeteawithmadi hosting this month’s events and we are so grateful for all the tips and tricks she provided to our members as well as the events team at Georgetown Lulu Lemon Athletics to include Sam, Megan and Sophie. Last but not least, we would like to thank Raymond Javier from Raymond Photography for capturing this event.
Chapter Officer: 
Chapter Volunteer: Peyton Johnson is a Washington, D.C. native playing dress up and explorer, while documenting it all through 
Chapter Volunteer:
Chapter Volunteer:
Chapter Volunteer: Kristian Spraggins is curly hair and personal style content creator from Alexandria,VA. She has always loved fashion and personal style, but her love for style and creating her personal brand blossomed in college at Hampton University. She loves showcasing how to wear and style staple pieces from her closet in multiple ways in order to get the most use out of her wardrobe. She is the blogger behind 
Chapter Volunteer: Parisa moved to DC four years ago from Connecticut and fell in love with everything this city has to offer! Her blog follows her adventures discovering new restaurants, visiting art exhibits, experimenting with style, and exploring different parts of DC (and beyond). Her focus on shopping local and supporting small, female-owned businesses aims to showcase all types of talent and highlight hidden DC gems. She loves being part of the DC Bloggers community and is always down to connect over a cup of coffee (preferably one with cute latte art)! 
Chapter Volunteer: Madison Schuchart is the creative behind the DC-based style and travel blog, 
Chapter Volunteer: “Liz Strom is a DMV-native, In-Demand Speaker, Professional Life/Career Coach, Workshop Facilitator, & double organ transplant survivor. She is the Founder of Creative Calm Solutions LLC, Workshop Producer of The Goddess Workshop, and Executive Director of Xccelerate by DCBX. She leads empowering, energy-shifting workshops and has been featured by Aurora Zen Lifestyle Magazine, The Pursue Your Spark Podcast, Konnected Voices, The American Transplant Foundation, DCBX + 202 Creates for Xccelerate, The Interfusion Festival, The Wing + Cathay Pacific, Healthmonitor Magazine, The Emma G Podcast, and more.
Chapter Volunteer: Amreen is the face behind The Pink Patola, a fashion blog. A native of Northern Virginia, Amreen has grown up within the area and is tries to show fun outfits for the office. The Pink Patola is a combination of Corporate Fashion, Indian Culture, and everything in between. 
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