Step 1: Pick a Theme
The first step to customizing your website to better align with your brand is finding the perfect WordPress theme.
What to Look for in a WordPress Theme
There are specific things you are going to want to look for. Use the WordPress Theme Checklist below to make sure your theme meets all the requirements for your website.
Click here to download the WordPress Theme Worksheet
Where to Buy a Professional WordPress Theme
There are several places you can find beautiful premium themes with all the features you want. We recommend the following WordPress theme marketplaces:
Theme Forest
Etsy WordPress Themes
Step 2: Install Your New Theme
When you purchase a premium WordPress theme, you’ll receive a zip folder with your theme and instructions that tell you how to use your new theme (also called documentation).
Upload Theme to WordPress
Uploading your theme is easy. In your WordPress Dashboard, go to the left hand navigation and find “Appearance > Themes.”
Click the “Add New” button at the top of the page. Then, click the “Upload Theme” button. Find the zip folder you just purchased and click “Install Now”.
Install Required Plugins
Some themes bring additional features that show your Instagram feed or has a subscribe to my newsletter section. These additional features require you to install plugins. Don’t worry, it’s easy too.
If your theme requires you to install additional plugins, you’ll see a little warning pop-up after you install your theme. It looks like this:
Click on the link that says “begin installing plugins”. It will take you to a page listing all the plugins you need. Check them all off and from the drop-down menu select “Install”, then click the “Apply” button.
Step 3: Customize Your Theme
Now you’re ready to add you logo and your photos to make this theme your own. In the dashboard, go to “Appearance > Customize”. Browse through the different menus and change what you like to make the theme match your branding.
Next Steps After Webinar Completion
Yes! You customized your WordPress website. Congratulations! Now you have some homework to complete your site and take it to the next level.
Now that your website is up and running, it’s time to add all the amazing content you’ve created. Here are a few pages that you definitely want to have on your website:
About Me Page
The About Me Page is one of your most important pages on your website. Your readers, customers, and potential partners/collaborators will go to your About Me page to know what you are all about and to find if you are a good fit for them. An effective About Me Page answers all the questions a visitor might have and establishes your authority on the subject of your website.
Blog With Intention: Develop Your Strategy With Blogging Bootcamp
Blogging Bootcamp is a six-part course designed to hold your hand through the process of getting your blog up and running and headed towards business success. It’s also a great fit if you already started your blog and want to find your focus and define your audience.
What You’ll Learn in Blogging Bootcamp
- How to get over the fear of putting yourself out there in a big way
- How to get clear on your message
- Who your ideal reader is and how to identify them
- To write engaging content
- How to keep organized so you’re not overwhelmed by regular posting
- How to position yourself as an expert
- How to get media coverage
- How to make money while spreading your message
